Solution Study
Thursday, June 19
11:45 AM - 12:15 PM
Live in Berlin
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Expressing our identity is a major need in all aspects of life. When it comes to our vehicles, we select the model, paint job, materials, rims, etc. The evolution of our cockpits expands personalization possibilities beyond physical to digital aspects: The user interface on screens, voice assistants, and lighting systems. As generative AI (GenAI) and especially large language models like Google’s Gemini and OpenAI’s ChatGPT are entering our vehicles, human-like conversation with digital buddies becomes a vital feature for OEMs to differentiate from competitors. Opening the HMI user interface for personalization through such AI companions, adds to an immersive, entertaining, and satisfying driving experience.
In this presentation, our experts will shed light on this development, show opportunities, and give insights into the integration of GenAI into Elektrobit’s next-generation cockpit.