After completing my studies in media informatics at Ludwig-Maximilians-Universität in Munich, I started my career as a UX developer in 2012 with student research projects in the field of instrument cluster design at MAN Truck&Bus and BMW Forschung & Technik. After a short stopover as project manager of a research project for prototype instrument clusters at Bertrandt, I moved to UI series development at Audi in Ingolstadt.

There I was responsible for four years as UI/UX Product Owner for the design of the charging experience of the then upcoming BEV generation around the Audi etron. The focus here was on a holistic interaction concept from the charging interface to the charging displays in the instrument cluster to the menu navigation in the vehicle and app.

Since 2019, I have been in digital development at the BMW Group and since 2021, I have been UI Concept Engineer for BMW's Intelligent Personal Assistant. In this role, I design the behaviour, character and operation of the voice assistant for the "New Class", which will set BMW's new design direction from 2025.